Do It Again

Lots of people keep asking me how you can get DO IT AGAIN on DVD. Easy. Write Ray Davies and ask him to allow us to pay for the licensing of his music for our film. I know I’ve said this a lot. But I figure the question keeps coming so why not ask again.

I think Konk would be the place to write. Here’s a link with a mailing address.

Frankly, I’m okay if DO IT AGAIN doesn’t come out on DVD. I loved making this film, the festival experience and showing it on PBS. Since we finished, I’ve had a new baby, embarked on a new project and continued writing for The Boston Globe, a paper I continue to appreciate. So it’s fine if DO IT AGAIN stays in my private collection.

But if you want a copy – and I’m not looking to make money off it, just sell it to offset production costs – tell Ray!

When do you stop? It’s a question we ask so many times of bands and athletes and even ourselves as we approach retirement age. Brian Wilson asked it when he was making Smile and let his masterpiece sit for 45 years. Ricky Williams asked it when he appeared perfectly able to go another three seasons. The Rolling Stones, we could argue, should be asking it more. I’m glad Grace Paley and Kurt Vonnegut never seemed to ask it or at least take the idea too seriously.

I ask this, naturally, in relation to Do It Again. Obviously, I decided to stop pushing Ray and Dave to give it another go. But what about the movie?

See, I keep getting flooded with DVD requests. As in… “I live in [insert state/country] and really want to see Do It Again. Is it out on DVD?” Naturally, for each of these folks, I have to say no. Never mind positive reviews, our strong festival run or the PBS deal. We can’t release our film on iTunes or DVD or any other format. Not until Ray Davies, the creator of all songs that inspire and drive our film, grants us permission.

Meanwhile, this exists.

I know. We were warned from the start. Remember the words of Kinks scholar Doug Hinman. “Ray never cooperates with anybody.” [Now cue echo and Geoff, nodding and rubbing chin with pensive look.) As some of you know, I tend to be pretty stubborn so, for more than two years now, I’ve continued chasing. I’ve let Ray I don’t need to make a penny. I offered him an ownership percentage of the film even though he was about as helpful during the process as Madonna.

Still, nothing. Every once in a while there’s a glimmer of hope. Like the episode right before Thanksgiving, during which Ray actually requested a disc and I thought I might be able to meet with him in Boston. Instead, I spent the night handing out buttons, sitting up in the balcony and then nursing a mediocre drink while my family slept and I waited to hear about whether Frank could squeeze me backstage. You know how that story ended.

So where do we go from here? Is it worth even trying? Should I stop trying to be professional and sell bootleg DVDs out of my El Camino?

The reality is, I’m pretty busy. The baby’s approaching two. Lila and I have a fabulous time fake-battling over what songs should go on her iPod. (No LMFO… Nine-year-olds can’t have songs with “sexy” in the title!) She wrote a story the other day that was nothing short of poetry. I’ve got a 20 mile race in 10 days, a book I’m contemplating writing, plenty at the Globe to keep me busy and another top-secret project in the offing. And Carlene and I have big plans for 2012. She’s been helping create a school paper and we’re likely heading to the Middle East again, which is always inspiring.

Then I think of this eccentric, brilliant, tortured artist approaching 70, his multiple families splintered, his heart unsure of what to do next, his resistance to the outside world as strong as ever, and I get back to the question. When do you stop? Perhaps it’s time to let Ray go and pack up my hard-drives and call it a day.

Maybe that Julien Temple film we’ve been promised for years will finally arrive. Maybe Bobcat can pull off “Schoolboys.”

I know one thing about Do It Again. We finished it and it’s been seen by thousands of people. In a few years, when we’re all older and the e-mails have stopped flooding my in-box, I’ll forget about all the business mumbo-jumbo and just enjoy it for what it is. We can pop DIA into a player, gather the family, and watch this nutty movie in which crazy Dad somehow got Sting, Zooey Deschanel and Dave Davies to play a song with him.

Tonight, we’ve got an important broadcast on Philadelphia’s WHYY. Watch it, tell your friends to watch it and then write into the network and tell them how much you loved the film. (Those of you who don’t love DO IT AGAIN, send me that note… I’ll make sure it gets to, ahem, the proper authorities.)

Thanks to the good folks at the Philadelphia Inquirer, today’s broadcast comes with quite a nice preview. Oregon PBS plays us Jan. 1 and we’re still waiting for word on our broadcast date for Hawaii, though it seems likely for mid-January.

I wasn’t going to see Ray Davies when he came to town this time. I know that sounds nuts. But it’s been a long slog, more than three years since we turned on the cameras to start filming DO IT AGAIN and frankly, with the baby and the house and the regular job, I’ve been swamped. The PBS run has been wonderful. It has also required endless hours of extra work. Sorry, I’m whining. But I’m trying to explain why, after literally begging Ray to watch the film for more than a year and then meet with me – all for the purpose of creating a DVD I can share with you – I’ve sometimes found it hard to just sit in the crowd and cheer. Then, a few weeks ago, word came from London that Ray might be willing to meet and chat about potentially approving DO IT AGAIN for DVD release. (For those of you unfamiliar with the arcane world of music licensing, I need his thumbs-up.) As instructed, I over-nighted a DVD to him in New York. Then I slapped down $77 for a seat in the balcony of the Wilbur and waited. And waited. There were moments I almost felt encouraged. A fellow journalist told me that he asked Ray about the movie during an interview and was told that he had the DVD. But whether Ray watched it or not, we’ll never know.
Because gig night came and still no word from London on a meeting. It was frankly kind of depressing leaving the family at home on Thanksgiving Eve and heading into Boston on my own. I decided to bring a bag of DO IT AGAIN buttons and let folks know I’d be at Jacob Wirth’s before the show. Once there, I found a surprising number of people who had seen DO IT AGAIN and wanted to say hello. Then Frank Lima (aka Dan the Fan) texted me telling me he was over at the Rock Bottom. I headed over there and encountered some of the superfans, many of them on their fourth or fifth or eights gig of the short tour. I also ran into complete strangers who, again, had seen DO IT AGAIN and wanted to say nice things. I realized that this was probably the only night in which I might be a pseudo-celebrity. By now, my London contact had told me to try to hook on with Frank. Why not? Frank’s got Ray’s cell number on his phone. He had tickets for the front table. He’s also been kind about DO IT AGAIN, trying to get Ray’s attention about the film. We left it open how we might proceed post-concert.
The show? I was impressed. Ray played a wonderful version of “Waterloo Sunset” and “Nothin’ in the World Can Stop Me Worryin’ ‘Bout That Girl.” He seemed in wonderful spirits. The set with the choir surprised me. At times, Ray’s voice was overwhelmed by the many singers. But at other times – I think of “Shangri-La” – the choir added a depth and richness. I do wish Ray would have thrown at least a couple of “Workingman’s Café” songs into the mix, but you can’t play everything…
Then, the wait. Frank called as soon as the lights went down and told me to sit tight. Then, he disappeared. I hung with the superfans, first out front until it got too cold, then at the Rock Bottom. Frank wrote, told me he wasn’t in yet. I talked to TA. and Frank Reda and Michelle Pedretti (from Italy!). We each got a drink. Frank wrote again. This time, he had been able to get in but Ray was already taking off. He had to get the bus to Toronto.
It was all sort of depressing, though I’m not sure why. We made a movie which we’re proud of. It appears lots of folks have seen it. The film is going to continue to be on PBS stations – the Philadelphia Inquirer just called to arrange an interview in advance of our mid-December screenings. And I got to see Ray playing a killer set list and seemingly healthy and in good spirits. Sure, it’s disappointing that I can’t get the film out on DVD so you folks – the fans – can see it more easily. But the DVD/download issue is one of access, not revenue. I’ll never make money off DO IT AGAIN. I just want to share.
Which gets me to what happened two days later.
It was my birthday last week. I turned 41. So just after getting blown off my Ray, I get a package in the mail from western Massachusetts. The Muswell Hillbillies bought a 45 of “Do It Again” and each member of the band signed the sleeve. They also included a ticket to their Dec. 23 “farewell” show. (I honestly hope it isn’t farewell, which is why I put quote marks around the word.) I immediately went online and purchased a second ticket for Carlene. She should be there, too.
I don’t know what it was about that package. It was theoretically just a record. But if felt like more. It reminded me of when I was having trouble with Paul McCartney’s manager and Lila and I were walking to the beach on a summer morning and she said, “who cares about Paul McCartney. He’s in every movie.” At that moment, I could suddenly let Paul’s footage go.
Not that Ray’s off the hook. I still intend to nag and plead and work out something so I can get you all DVDs of DO IT AGAIN. But I care a lot more about a bunch of people I do know – my extended Kinks family – sending me a thoughtful gift on my birthday than a brilliant, eccentric, artistic stranger (and rock hero) blowing me off on a Wednesday night.

Sometime this fall, a group of PBS stations will roll out our 60-minute version of DO IT AGAIN. Here’s the tease that will be used to plug the program.

For those of you eager to see “Do It Again” now that our film festival run is over, there is good news. American Public Television, which distributes programming to PBS station across the country, has agreed to take us on. That’s why we’ve been so busy. Rob and assistant editor Missy turned our 85-minute festival into a (cuss-free) hour-long version. We did this in anticipation of our big day. That day has arrived.

Later today, APT hosts its closed-circuit “offer” broadcast for the roughly 175 public stations in the world. Some programmers will watch this teleconference live. Others will tape and watch it later.

What hangs in the balance? For “Do It Again,” it’s the very chance to be seen on TV. We’re no lock. We have to get a number of PBS stations to sign on for the terms of our APT deal to kick in. How many? It’s hard to tell. Bigger stations are weighed more, money-wise, than smaller ones. But everybody counts.

Our hero, as of now, is a man named Eric Luskin. He’s the vice president of syndication and premium service for APT and the guy making our pitch. Eric has decades of experience in public television, several Emmys to his name and knows how to make a sale. For our purposes, we’re pleased to know he plays bass and saw the Kinks in Philadelphia in the ‘90s.

So what can you do to help? We’re told that a respectful note to your local public television station can make a difference. Tell them you heard that “Do It Again” is available and, as a fan of that era of music, the Kinks, and the film if you’ve seen it, you would love to see it shown locally. Most of these stations have a viewer services department that can be called or e-mailed. Sending a personal letter, not an e-mail, to a programmer might also be a cool idea. So few people take the time to actually send letters these days.

We should know by early May whether we’ve been successful. And “Do It Again” could be shown on TV as early as July. Sitting here tonight, a good part of me has no idea whether we’ll be successful and reach the right folks at PBS. But I also can’t help but think of just how lucky we’ve been so far, how resourceful and passionate our fans have been, and how impossible it is to imagine this train grounding to a halt when we’re so close to being seen by a wider audience.

Even if he hadn’t come to a single screening, Bruce MacQueen would deserve a special thanks from the home office of “Do It Again.” Bruce shot some key footage when yours truly either respected his hero or wussed out. No worries. Bruce was there, with his camera. Which isn’t surprising, because Bruce is almost everywhere. In fact, he has now informed me that he’s heading to Wichita this week for our special screening and karaoke party. Very cool. Or disturbing. Or both. No, really, we love Bruce. He lives in Arlington, Virginia, and will have now traveled to Cleveland, London, New York and Kansas to check out “Do It Again.” That’s pretty special. And it’s a perfect time for me to slap on my journalist hat and find out a bit more about superman Bruce.

Bruce MacQueen is 56 and works as a property manager just outside Washington, D.C.

Q: When did you first get into the Kinks?
A: I knew of the Kinks hits on AM radio growing up in Wilmington, Delaware but didn’t really listen to them until graduating high school in 1972. I borrowed my friend’s brother’s “Kinks Kronikles” and was hooked. The first proper album I bought was “Preservation Act I” and “The Great Lost Kinks Album.” (I still need to return “Kinks Kronikles.”)
Q: How many times have you seen them play and what was your most memorable memory from a show?
A: Not as many times as others I’m sure. But I’d guess I saw them at least once every tour since 1973. I followed Ray around for multiple shows in the past few years. Most memorable? My wife would say that it was when I handed her my watch, wedding ring and wallet at Cobo Arena and told her, “Hold these! I’ll probably meet you outside!” and jumped on-stage and bear-hugged Ray!
Q: How many times have you traveled to see the Kast-Off Kinks?
A: These guys are a lot of fun! Including four Konvention appearances, I’ve flown to the UK for 15 of their shows in the past four years.
Q: How do you explain yourself to your wife?
A: She is a Stones / Rod Stewart fan but is very understanding and knew of my preference for the Kinks before we were married.
Q: Why are you crazy enough to go see Do It Again a fourth time?
A: Besides the free tickets and beer, it’s a great movie and lots of fun to see the crowd reaction, whether or not they are fans.
Q: What are your most prized Kinks possessions?
A: That’s a toss up between a guitar & T-shirt I have had signed by almost everyone in the band. But Dave and Ray are not together on either!
Q: Will they or won’t they… do you hold out any hope Ray and Dave will play together again? If you were in charge, how would set up a reunion. Would it be a concert? Recordings? Tell us your master plan.
A: I think Ray is hopeful it could happen and realizes his age and mortality. That’s what I credit his creative spurt and fairly relentless touring of late to. I also think he talks about it to stir up media attention and to wind up Dave. I believe that Dave thinks and sees the world differently and doesn’t feel the need to get together for any reason.
If it were to plan a reunion, I’d do a limited number of dates and bring the whole range of band members from over the life of the band and cover the entire scope of their discography. I loved them all! Give the people what they want!!

This is just one moment from our October visit, thanks to David Lee Quick. Will the return trip recapture the glory? I have a hunch it will.

Good news. We’ve been offered a chance to create a 57-minute version of the film for a nationally syndicated series of broadcasts. But there is a downside. This is for public television, which doesn’t pay very much. (But does offer us a chance to show the film to lots and lot of folks.)

Cutting an 85 minute documentary to 57 minutes will take some work. We anticipate two, very intense weeks of 20 hour days in the editing chamber. To broadcast, we also have to get something called error and omissions insurance and pay to lay our new cut onto an HDCam tape.

I estimate the whole thing will cost between $7,000 and $10,000.

I’m not going to create a Kickstarter campaign for this sum because I want to reserve that idea for a larger need. What’s that? Our major hope is to get approval from the record companies to license “Do It Again” for DVD/download and wider broadcast. We’re waiting on our request.

In the meantime, we want to create this shorter cut.

Can you help? If so, I’m going to accept paypal contributions at gedgers@mac.com or checks at my home address. (Write me at gedgers@mac.com for that.)

What can you gain? We’re going to offer a few of our collectibles and, much in the spirit of Kickstarter, an awards system.

$50 gets you a signed, 12-by-18 “Do It Again” poster OR a limited edition, signed 45 record (it plays!) of “Victoria/Big Sky” recorded by Figgs leader Mike Gent. The record also includes original art by our poster man Dave Plunkert.

$50 also gets you a signed DVD if “Do It Again” is released on DVD. I don’t want to mislead anybody. There is a chance it’ll come out on DVD. There’s a chance it won’t. If you contribute to this, you’ll have to accept there’s a chance we don’t get released. (And you can always turn your reward in for another gift.)

For $75, you get a signed copy of my Beatles or Elvis children’s books for kids, ages 8 to 12.

For $90, one of our remaining “Do It Again” t-shirts. I only have about three medium and two large left.

For $200, I’ll add your name to the credits for “Do It Again.” Just beware… we may not get long credits for our TV cut. If that’s the case, I’ll add you to our IMDB listing.

For $300, you get one of our 10 remaining, full-size “Do It Again” posters. I’ll sign it or I won’t. You decide.

For $1,000 – and airfare, lodging – I will bring “Do It Again” and outtakes from the film to your home for a private screening. We did this in Los Angeles earlier this year and it was great fun. I’ll even put you in touch with Steve, who hosted us, to give a full accounting of the experience.

For $1,000, you can get a one-of-a-kind, full size “Do It Again” poster signed by Sting and Zooey Deschanel.

For $1,500, you get the acoustic guitar that Dave Davies plays in “Do It Again.”

For whatever you can give – $1, $10, $100 – we remain eternally grateful.

This weekend, “Do It Again” plays six times at the Brattle Theater in Harvard Square. But if you have a choice, come to the Friday night, 7 p.m. show. Director Rob and I will be there to introduce the movie, conduct a post-screening Q & A and then I’ll be hanging around for what the Brattle is calling a Kinks party. It’s really a two-hour disc of super-hot Kinks clips as curated by St. Louis master collector Jim Napoli. The performances take us from the Cavern Club in the early ’60s to the video for “Do It Again,” one of my MTV-favorites.

I can’t say we’re going to sell out, but you never know. So go here to purchase tickets ahead of time.